About Reindeers
AI-powered B2B platform unifying trade, logistics, and production — from Southeast Asia to the world
Company Overview
Reindeers is an AI-based B2B SaaS platform integrating international trade, logistics (DVRP), and production (POP with MES + ERP + WMS). With 10+ years of Southeast Asian field experience and 25,000+ verified transactions, we resolve structural inefficiencies and information asymmetry in B2B supply chains using AI decision-making engines.
Vision & Mission
“Unify international trade, logistics, and production on a single AI-powered platform to eliminate transaction barriers”
We resolve structural inefficiencies and information asymmetry in B2B supply chains across Southeast Asia using AI decision-making engines, serving 2,500+ customers with world-class systems and transparent operations.
Leadership Team
Kim Myung-Hoon
CEO20+ years Southeast Asian experience. Assumption University MBA (Finance). Former Samsung Electronics Thailand Finance Controller. Built procurement & distribution company serving 2,500+ customers. China-Laos-Thailand-Malaysia overland logistics specialist.
Park Junyoung
CSO (Chief Strategy Officer)20+ years commerce/logistics strategy. Ajou University MBA (Computer Science). Cross-border business model design, organizational operations, and P&L management expertise.
Jin Chengji
CPO (Chief Product Officer)15+ years B2B SaaS product planning. Logistics workflow design, commerce platform development, and data-driven UX optimization specialist.
Zhou Qirong
CTO (Chief Technology Officer)15+ years AI/LLM/RAG practical application. 10+ years distributed systems design. Real-time data processing and AI engine architecture specialist.
Zhang Wei
COO (Chief Operating Officer)8+ years Southeast Asian trade/logistics operations. Network building, logistics/customs optimization, 3PL operations, and local regulatory compliance across Thailand and Vietnam.
Intellectual Property
Integrated Support System for Import/Export Management
Patent #2746311
AI Model-Based Customized Industrial Materials & Supplier Recommendation
Korean Patent Office Registered
Our Core Values
Respect
We value every individual and partnership
Excellence
We strive for the highest standards
Innovation
We embrace new ideas and technologies
Awareness
We stay current with market trends
Development
We invest in continuous growth
Efficiency
We optimize every process
Embrace Change
We adapt to evolving markets
Well-Rounded
We take a holistic approach
Social Equity
We contribute to fair commerce
Our Journey
Founded in Thailand
Commenced local supply chain operations in Thailand
Network Growth
Accumulated 1,000+ customers and supplier partnerships across Southeast Asia
25,000 Transactions
Reached 25,000+ verified transactions with cross-border route initiation
Incorporation
Korea and Thailand legal entities established. Corporate R&D Institute founded
Global Expansion
Malaysia incorporation. Supply chain management system patent registered. Venture company certification acquired
AI Transformation
AI-powered platform development. Technology protection advanced company designation. Revenue grew to 540M KRW
Accelerated Growth
China incorporation. Revenue 960M KRW (+77% YoY). 59 direct export transactions. DVRP platform development
AI Platform Launch
DVRP Beta launch. POP platform launch planned. Thailand AI service launch. Target: 120 paying customers
Global Presence
South Korea
HeadquartersR&D center, strategy, and enterprise client management. Serving 150+ Korean subsidiaries of Samsung, LG, POSCO
Thailand
Core Market11-year operations with 2,500+ customers, 1,800+ suppliers. Platform launch market
China
Supply HubLargest supplier sourcing base. Overland logistics route specialization. Established December 2025
Malaysia
Logistics HubDVRP expansion. Warehouse and delivery infrastructure development. Established 2023